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Engagor

Engagor is a customer engagement and insights platform for social brands and enterprises. The platform contains a set of tools for social media monitoring, analytics, management and engagement. It includes many features for collaboration, exporting, and automation. After setting up an account with the proper topics and social media profiles to monitor, Engagor presents you with four roughly distinct sections: Inbox, Insights, Publishing and Performance.

"Real-Time Engagement for Social Brands"

Inbox

Inbox will display individual mentions filtered by topic and any number of extra criteria, e.g. language, keywords, type of content, source, etc. These mentions can then be acted on, for instance, you can reply to a detected Tweet using your personal Twitter profile from within Engagor.

Insights

Under Insights, you can view trends, statistics, influencers, and demographics to discover and understand what is being said online about your topics, interest or competitors. By monitoring your competitors social channels, you'll see how your campaigns compare.

Publishing

You are able to schedule and post new content on your social media profiles.

Performance

The Team Performance dashboard gives you detailed insights into the way your social media team handles the social messages arriving in your Engagor inbox. The statistics go from average response time indicators to a comparison of the volume handled per team member.

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Read our blogposts on Social Media Marketing

Blog Data
4/29/2019
Natural Language Processing: a marketer's point of view

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Natural Language Processing is a subfield of artificial intelligence and computer science, that concerns itself with a computers understanding of the human language. In recent years, many of its derived applications have been implemented in our everyday lives. I tell my car to call Peter, ask Shazam about that catchy song and, maybe soon, demand my computer to produce a Shakespeare-like sonnet to sway my girlfriend of her feet. These are some really cool applications, but if your company is not in the tech sector, is there business value in it for you?
Blog Digital marketing
1/19/2018
How Facebook’s major changes to the News Feed will impact your business

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Once again, our good old friend Mark Zuckerberg shook up the world on January 11 when he announced that the Facebook News Feed will undergo a fundamental make-over. Facebook will adapt its algorithm in order to promote more personal content rather than news, allowing more meaningful social interactions for the user. Great for humans, bad for brands, as it will have a major impact for businesses who use the platform to interact with customers.  In this post, I'll explain what's going on, and how you can adapt your strategy as a brand to survive on Facebook.

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