7 things they don't tell you about multichannel marketing
Marketers today are faced with a new, challenging multitude of channels. That makes it harder to create unique customer experiences that convince and that convert. But that does not mean we should just believe everything all these new multichannel gurus claim.
Our surprising and sometimes even bold white paper will show you that there is certainly more to be said about multichannel marketing.
What do you think about this quote, for instance: "Implementing a multi-channel strategy will not necessarily lead to more marketing opportunities, more revenue or more profit"?