Menu
the REFERENCE

Customer Experience Design Whitepaper | The Reference

 Customer Experience Design  as a new marketing discipline

In a world saturated with largely undifferentiated goods and services, the greatest opportunity for value creation resides in staging experiences.

In this whitepaper you'll learn more about:

  • Experiences, their relevance and difference between experiences and services
  • A framework for experience design
  • The role of digital in CXD 
section 1 (half width)
top
The Reference has its office in the heart of Manhattan.
“I want to wake up in that city that never sleeps, and find I'm king of the hill, top of the list, head of the heap” – Frank Sinatra