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Creation and Implementation

The Reference defines the strategic lines and takes complete responsibility for online marketing. We also conceive, implement and maintain websites, mobile apps, e-commerce platforms, Internet of Things systems and other digital initiatives that contribute to the success of your company.

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Blog Creation and implementation
October 22 2020
Time to trade in the digital suite for a technology stack?

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We have grown used to technology platforms acting like Swiss Army Knives. It’s not unusual to have a content management system (CMS) coupled with marketing automation features and an ecommerce platform, all in one. While these digital experience suites have their obvious advantages, a new best-of-breed approach is challenging them in terms of flexibility and efficiency. Is it time to trade in the digital suite for a full MACH technology stack? Let’s find out.
Blog Creation and implementation
August 13 2020
How user experience drives conversion

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Conversion is the ultimate key performance indicator (KPI) of your customer’s trust and happiness. From a newsletter subscription to a downright sale, any conversion is the ultimate indication you’ve done something right. The customer experience (CX) and user experience (UX) of your brand have a lot to do with this.
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It's more than digital, it's your business
The Reference is nothing without its customers. Melexis is the stock market-listed global player in the semi-conductor and sensors industry for whom we facilitated future company growth by updating the brand, building the completely new corporate website and giving shape to the use of online channels. Read more about this client.