Talking Tuesdays 007: kick the fluffyness out of service design by running naked in a forrest whilst being attacked by a grizzly bear
We're chatting with our new Service Designer Sarie Robijt about... Service design.
You need a partner that is able to identify the right opportunities, helps you capture them and keeps delivering tangible business results.
But above all, you need a partner who knows what it means to execute on a strategy. As an integrated agency, The Reference delivers:
Our strategies are not just a checklist or a presentation. We deliver and execute on integrated, actionable roadmaps that match the rhythm of your organization.
Because The Reference took the time to understand our company, our culture and our ambitions, our collaboration has played an integral part in Melexis’ growth. Françoise Chombar, CEO Melexis
We work along two intertwined tracks:
We begin with extensive off- and on-line research, thorough end customer interviews and market and competitive analysis. A mutual understanding of your business, your customers and the market realities is a core requirement of success.
Research helps us find digital opportunities. But in order really capture these, we need a Service Design mindset. It is our role to help you think across departmental boundaries, from the outside-in, customer-first. We help lay bare the pain points and opportunities in the customer journey.
With that radically customer-centric mindset, together we create customer interactions, internal processes and systems.
The next level of our collaboration is the coherent design of the complete customer experience. We help you select the right tools and solutions to keep winning the hearts and minds of your customers.
Designing the change together is one thing, realizing it is another You’ll need our experts to manage this change and move your whole business to the next level.
In short, our collaborations are the fuel of a workable digital transformation.
The Reference Antwerp developed a brand new website for Biscuterie Jules Destrooper. The result is astonishing and the whole team is, quite rightfully, extremely proud of it. It all started with... a cookie. Not only did it inspire the web design, but also the user experience. Design is Dead/The Reference took care of the whole package: from photography to design to development.
