Integrating digital into the core of your business has become imperative. We help you transform the forces of digital to sustainable results.
Digitisation is continuing unabatedly. This brings along threats and opportunities.
Every day sees a host of new possibilities to communicate with your customers, deliver them your services and perform transactions.
This creates ever increasing expectations from your customers while the competition lurks in every corner.
We help you take the right decisions during this essentially permanent digital transformation.
The Reference Antwerp developed a brand new website for Biscuterie Jules Destrooper. The result is astonishing and the whole team is, quite rightfully, extremely proud of it. It all started with... a cookie. Not only did it inspire the web design, but also the user experience. Design is Dead/The Reference took care of the whole package: from photography to design to development.
First, if you were hoping to see some nudes in this article, I have bad news;
do not even bother reading further. Those of you who decided to continue
(my audience is probably 80% female by now), smart move.
An old wrestling expression says that you can’t get pinned when you’re on top. Being consultants we constantly read interesting books, try out promising techniques and follow new courses to stay on top of things so you, our customers, stay on top and don’t get pinned down.
This week we look at “Hooked – How to Build Habit-Forming Products” by Nir Eyal. It’s to the point and a must-read for strategic consultants, marketers and experience designers but especially for business owners interested in driving customer-engagement.
