Menu
the REFERENCE

focus on
specific and tangible
business results
for our clients

Adecco
Adecco

&
expert skills at the intersection of marketing and technology

Our expertise


Strategy & consultancy

Implementation & creation

Performance marketing

Heartbeat

 

All news
Blog Strategy and consultancy
3/29/2019
7 steps to building a roadmap with confidence

Read more
A client of ours asked us to help create a roadmap for a B2B customer service portal for one of their North American business units. They got stuck deciding on what to include in the portal and what to launch with first.

Our intense collaboration involved many of the client's stakeholders. It resulted in a roadmap where customer and business value blended perfectly together.

These are the 7 steps we took to maximize the customer portal value for our client and for their customers.
Blog Strategy and consultancy
3/25/2019
A serious introduction into the LEGO Serious Play method. No, seriously...

Read more
The LEGO® Serious Play® method* is a method that facilitates meetings, communication and problem-solving. It can be applied in any situation where it is extremely important that we overcome habitual thinking and where we need the maximum available knowledge, input, and attention of everyone involved in order to reach our goals. Often times these meetings are on a strategic or on a team level. 

This blogpost is an introduction to the method. If you don't feel like reading, be sure to subscribe to our podcast, where you'll find an entire episode dedicated to LEGO Serious Play.
All blog posts
top

Our work

Our expertise

About us

Contact

THE REFERENCE
79 Madison Ave
New York, NY 10016, USA
Tel +1 866 499 9591
info@the-reference.com


The Reference has its office in the heart of Manhattan.
“I want to wake up in that city that never sleeps, and find I'm king of the hill, top of the list, head of the heap” – Frank Sinatra
Why this image?