Creation and implementation

Umbraco for Content Editors

The first thing a content editor will see when he logs in to the Umbraco back end for the first time, is a friendly pop-up from the Content Management System (CMS). To get a great head start the 12 step tour throughout the back-end introduces you into the menu and the sections it contains, the tree that is used for content, but also in the media library and other sections. Further it highlights the search functionality and leads you to the help button, which is the end of the welcome tour but the start of two other tours named "Create Content" and "Data Structure". These are good to get an idea on how the system works, but of course The Reference will provide you with a training specific to the custom implementation done on your request.

12/5/2018

Peter Huys

Creation and implementation

Salesforce, Sitecore and Google are better together

Every company has several points of contact and interaction with their clients, both digital and physical. Different touchpoints usually mean different technologies and a diversity of data sets. One of the biggest challenges that companies are facing today, is connecting experiences and technologies with each other. If your company is able to connect these touchpoints, it can support an omnichannel strategy and limit data silos. Recent partnerships between Salesforce & Sitecore on one hand and Salesforce & Google Marketing Platform on the other hand emphasize the importance of connecting solutions and integrating data.

11/30/2018

Thomas Danniau

Creation and implementation

Federated Authentication in Sitecore 9 with Custom Claims Using Identity Server 3

Federated Authentication in Sitecore allows you to authenticate users into the Sitecore CMS through an external auth provider. This post aims to provide guidance on how to achieve this, as well as demonstrating some powerful configuration options at your disposal when handling the mapping of claims. I will demonstrate how to take claims from Identity Server 3 and even add custom claims that can be processed by the Owin configuration.

10/18/2018

Michael Lumpp

Creation and implementation

Tips for working with Sitecore Experience Accelerator (SXA)

If you have spent time in the Sitecore community in recent years (or read Luke LaReau’s recent blog post), you have probably heard some buzz about the Sitecore Experience Accelerator (SXA). For those who are less familiar, SXA is a product that allows you to bypass a lot of the basic site setup and custom rendering work that we find ourselves doing on most projects. Among many other things, it comes with scripts to build out your site structure and a toolbox full of ‘drag-and-droppable’ renderings that can be custom-themed by frontend developers.

8/9/2018

Mike Correnti

Creation and implementation

Sitecore multisite: learn when to say "yes!"

Most companies manage multiple websites. From micro sites, to landing pages, brand websites, blogs, partner portals or even HR platforms. Sometimes a deliberate choice, often legacy that a company has to carry with it.

8/7/2018

Olivier Deneef

Creation and implementation

Ensure Fast Go-To-Market With Sitecore SXA

So, what is SXA? Sitecore Experience Accelerator (SXA) is used by web development teams to speed up production of websites by using a standardized set of page layouts and components that can be reused throughout multiple sites.

7/31/2018

Luke LaReau

Creation and implementation

Own the Customer with Sitecore

Are you a customer expert? As a marketing professional the answer should be a resounding yes. Yet, many marketers, particularly in B2B struggle to show proper value. A Nielsen study shows that only 26% of CMOs feel very confident they have the right technology and resources. It is no surprise that being a customer expert is difficult. Read on to learn how to tackle the challenges on the road to owning the customer.

7/17/2018

James de la Bastide

Creation and implementation

Sitecore Editing Experience

During my 6+ years as a content author using the Sitecore platform, I often get the question; how user-friendly is the content editing experience in Sitecore? We all know that Sitecore is praised for its advanced personalization and analytics capabilities, but we often forget that at its core, it is still one of the best content management systems around.

7/10/2018

Luke LaReau

Creation and implementation

3 Reasons Marketers Should Demand a Sitecore 9 Upgrade

Discover the new features of Sitecore 9 that make it a must upgrade for marketers. Sitecore Forms and Automation have been developed from the ground up to replace the Web Forms for Marketers and Engagement Plans respectively. The new xConnect will enable marketers to personalize content from data contained in 3rd party systems. Read on to learn why you should upgrade to Sitecore 9.

6/25/2018

James de la Bastide

Creation and implementation

Your future is in motion … design

Motion design is a subset of graphic design, in which designers actually bring their artwork to life through animation. The fun and aesthetic aspect of motion design is obvious, but animation can also serve a functional purpose. Exactly why it is becoming a necessary component in your marketing mix.

5/22/2018

Frederick Bogaert

Creation and implementation

Creation and implementation

Umbraco for Content Editors

Salesforce, Sitecore and Google are better together

Federated Authentication in Sitecore 9 with Custom Claims Using Identity Server 3

Tips for working with Sitecore Experience Accelerator (SXA)

Sitecore multisite: learn when to say "yes!"

Ensure Fast Go-To-Market With Sitecore SXA

Own the Customer with Sitecore

Sitecore Editing Experience

3 Reasons Marketers Should Demand a Sitecore 9 Upgrade

Your future is in motion … design

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