Update!

Emakina and The Reference are pleased to announce that they will be partnering with fellow Belgian brand, Le Pain Quotidien, on a global Digital Transformation from the client’s US headquarters in New York. Both entities of the Emakina Group teamed up to help define and build the digital strategy of Le Pain Quotidien. They now proudly announce they will collaborate towards building an entirely new digital presence for the flourishing international chain of bakery-restaurants.

New York, Ghent, 2/12/2018 - The Reference acquires New York-based digital-first agency Karbyn. This acquisition is the next logical step for the Belgian agency, after opening an office in Manhattan last year. Not only does this significantly increase its footprint in the North American market, it also gives clear evidence of its ambitions to further grow and be a true global digital partner. Both companies, together now 150 people strong, share technological solutions like the Sitecore© Experience Platform™ and a pragmatic and customer centric go to market approach.

Ghent, 31/01/2018, Sitecore®, the global leader in experience management software, today announced the Sitecore Most Valuable Professionals (MVPs) for 2018. The Reference is very grateful to receive 3 MVP-titles for 2 years in a row now, which is unique in Belgium. 

What an exciting year 2018 has been so far! As part of our strategic plan for growth, we recently started investing in the infrastructure and expansion of our headquarters in Ghent to 1800 square meters. 

DoubleClick is the most suitable choice of technology, as The Reference is a Google Analytics Certified Partner, so it can integrate DoubleClick perfectly with other Google technologies such as Google Analytics 360 and Google BigQuery. 

We’re pleased to announce that The Reference has acquired a new status as Google DataStudio Certified Partner, which is part of our GACP status. The Reference is one of the few agencies in Belgium that can add this feather to their digital services cap. We love what we’ve been able to do with Google Data Studio so far and are looking forward to using it more and more.

Business did not stop at The Reference during the summer months. The full-service digital agency, with offices in Ghent, Antwerp and New York, has announced that its growth strategy is bearing fruit and has resulted in 8 new members of staff and 13 new projects. Furthermore, they confirmed their Platinum Partnership with the annual conference ‘More Than Digital Day 2017’.

As of today the new release of the app ' My Luminus ' (version 6.0) is downloadable via Apple's App store and Google Play.