Most companies manage multiple websites. From micro sites, to landing pages, brand websites, blogs, partner portals or even HR platforms. Sometimes a deliberate choice, often legacy that a company has to carry with it.
First, if you were hoping to see some nudes in this article, I have bad news;
do not even bother reading further. Those of you who decided to continue
(my audience is probably 80% female by now), smart move.
The Reference NYC was present at this year's Digital Innovation Summit in NYC, a two-day event about digital strategy, digital marketing, and mobile innovations. The agenda was filled with top speakers from widely divergent companies such as A+E Networks, Gatorade, Skyscanner, Shutterstock, Instagram, BuzzFeed, and Soundcloud.