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Digital Marketing


Digital marketing has evolved from being an extra channel for advertising to an essential part of every marketing plan according its own digital strategy and sharply defined targets.

Our expertise in digital marketing

We continue to invest in in-depth online marketing expertise to achieve the strategic objectives of our clients. This expertise can be catalogues within the following domains:
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Our references in online marketing

GoodLukk cookies

In 2016, The Reference created an original website for Jules Destrooper which paid tribute to the company's heritage and authenticity. It went down so well that Jules Destrooper also entrusted us with the new direction for their social communication last year. While looking for unique content, we came across the story of the Lukke. This led to the #goodLukkcookies, the recurring theme throughout their social campaigns.
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DELA launches new corporate website in collaboration with The Reference

Ghent, 24/10/2016 – Funeral specialist DELA feels that everyone deserves a dignified funeral and aims to help alleviate the financial, practical and administrative burden on the deceased’s relatives. This vision is at the heart of all services offered by the organisation. Years of collaboration between DELA and digital first agency The Reference (DELA’s digital partner since 2010) have once again produced an interesting result. The DELA.be website has been given a complete overhaul, aligning it even more closely with the organisation’s fundamental values and core mission.

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Puratos

We sure love an adventure. So when Puratos - a Belgian family company with a worldwide reputation as expert in bakery, patisserie and chocolate - asked us to go on a quest, we didn't think twice. A few months later we launched 'The Quest for Sourdough', an extensive worldwide and participative virtual library about sourdough.
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OZ

Because of digitalization and the fast changing customer needs, a lot of different sectors slide closer together. Digital Transformation is the integration of digital into existing business processes and services. The long term cooperation between The Reference and OZ is proof that Digital Transformation is possible if all partners around the table work in an integrated way.
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OZ

OZ

The self-service platform ‘Mijn OZ’, which is the central hub for online service to OZ customers, has been highly optimized in experience and personalization.

Sophie Meert, E-business manager at OZ

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 Tel +32 9 234 05 36
info@reference.be
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It's more than digital, it's your business
The Reference is nothing without its customers. Carglass is the car window repair and replacement specialist for whom we've built a fully responsive Sitecore website. Read more about this client.
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