Digital Marketing

Digital marketing has evolved from being an extra channel for advertising to an essential part of every marketing plan according its own digital strategy and sharply defined targets.
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Our references in online marketing


The self-service platform ‘Mijn OZ’, which is the central hub for online service to OZ customers, has been highly optimized in experience and personalization.

Sophie Meert, E-business manager at OZ

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Blog Digital marketing
5 days ago
Digital channel attribution for B2B companies

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When you're working for the marketing team of a B2B company, you face specific challenges. A common challenge is how do you show the contribution of your website in a long sales cycle? Website attribution can be difficult when working with a sales team and many contact points. Another common concern is the decision on how much effort is required on social channels. Additionally, how can you determine if the emails sent are read and effective?
Blog Digital marketing
May 28 2018
Marketing Automation Day 2018

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The Marketing Automation Day is one of those days that allows you, as a Marketing Automation Expert, to keep the finger on the pulse and to keep testing if you are still up-to-date. And that is good news, because at The Reference, we are still up-to-date… Below you will find 4 key take aways from this inspiring day.
It's more than digital, it's your business
The Reference is nothing without its customers. Carglass is the car window repair and replacement specialist for whom we've built a fully responsive Sitecore website. Read more about this client.