The MyLuminus app provides Luminus customers with a fully-fledged energy assistant, allowing them to manage their daily energy consumption from A to Z. Various dashboards give them an immediate overview of their usage for all their electricity and gas meters. Some readings come from Luminus, while others are entered manually. In the future, it will be possible to add smart meters too. Customers can also adjust their prepayments based on their energy consumption, which allows them to optimise their annual adjustment bill at any time and avoid unpleasant surprises when the bill comes.
Last but not least, customers can view their past bills and discover Luminus news and energy tips.
Carglass selected full-service digital agency The Reference as its implementation partner because of its extensive knowledge of the Sitecore solution. With the new website, Carglass has also exceeded its customers' expectations online.
Design is Dead/The Reference developed a brand new website for Biscuterie Jules Destrooper. The result is astonishing and the whole team is, quite rightfully, extremely proud of it. It all started with... a cookie. Not only did it inspire the web design, but also the user experience. Design is Dead/The Reference took care of the whole package: from photography to design to development.
Anyone who appreciates a perfect night's sleep should be familiar with Auping. When it comes to bedding and matresses, Auping is the cream of the crop, resulting in multiple stores in Europe and a strong position in the global market. For years, Auping has been a trend-setting and leading brand in the Benelux.
Melexis, the stock market-listed global player in the semi-conductor and sensors industry, realised in mid-2015 that its communication with the outside world was no longer in line with what the company stands for. The company worked with The Reference on a fundamental rebranding exercise and a complete rethink of its online presence.
We sure love an adventure. So when Puratos - a Belgian family company with a worldwide reputation as expert in bakery, patisserie and chocolate - asked us to go on a quest, we didn't think twice. A few months later we launched 'The Quest for Sourdough', an extensive worldwide and participative virtual library about sourdough.
When bvba32 asked The Reference Antwerp whether we could build a new website for one of the "Antwerp Six"... Well, they didn't have to ask us twice. The bvba32 label holds no less than two high-end fashion brands: Ann Demeulemeester and Haider Ackermann. We were charged with the mission to develop a completely new website for both brands.
Not only did we think of it as quite the honor, but it also proved to be an interesting project. The key challenge was to fittingly translate the expressive worlds of Ann Demeulemeester and Haider Ackermann to an online world. It goes without saying that all of this should be paired with an optimized user experience.
Youth culture encourages nurturing pure passion and showing off one's mad skills. So we translated this trend in a playful and creative manner for Concertgebouw Brugge, with an educational campaign aimed at young people: Acoustic Power.
To sustainably build a brand? Do it for the right strategic reasons! And from there on consistently propagate your brand in every possible way. Partool succeeded doing this and The Reference played a big part in this interesting story: from the positioning and expansion of the brand to the implementation of an online shop.