Cases

SmartWithFood (SWF) promotes a balanced diet and provides custom advice while you shop. As part of the Colruyt Group, this start-up soon decided to join forces with The Reference. We helped them develop their mobile app – from concept and wireframes to Android and iOS development.

Carglass selected full-service digital agency The Reference as its implementation partner because of its extensive knowledge of the Sitecore solution. With the new website, Carglass has also exceeded its customers' expectations online.

Design is Dead/The Reference developed a brand new website for Biscuterie Jules Destrooper. The result is astonishing and the whole team is, quite rightfully, extremely proud of it. It all started with... a cookie. Not only did it inspire the web design, but also the user experience. Design is Dead/The Reference took care of the whole package: from photography to design to development. 

The Institute for Business Development (IFBD) offers more than 400 management courses to boost your career. The Reference has combined several intelligent digital marketing techniques with a fresh and creative concept to generate the biggest increase in the number of enrolments in years. 

Anyone who appreciates a perfect night's sleep should be familiar with Auping. When it comes to bedding and matresses, Auping is the cream of the crop, resulting in multiple stores in Europe and a strong position in the global market. For years, Auping has been a trend-setting and leading brand in the Benelux.

Melexis, the stock market-listed global player in the semi-conductor and sensors industry, realised in mid-2015 that its communication with the outside world was no longer in line with what the company stands for. The company worked with The Reference on a fundamental rebranding exercise and a complete rethink of its online presence.

When bvba32 asked The Reference Antwerp whether we could build a new website for one of the "Antwerp Six"... Well, they didn't have to ask us twice. The bvba32 label holds no less than two high-end fashion brands: Ann Demeulemeester and Haider Ackermann. We were charged with the mission to develop a completely new website for both brands.
 
Not only did we think of it as quite the honor, but it also proved to be an interesting project. The key challenge was to fittingly translate the expressive worlds of Ann Demeulemeester and Haider Ackermann to an online world. It goes without saying that all of this should be paired with an optimized user experience.

Digital becomes a more important service channel for consumers day after day. This is no different for the clients of insurance suppliers. DELA implemented digital in their business in 2010 as an important channel and part of their mission: provide anyone with the funeral they deserve and make sure that the relatives and friends that are left behind get the help and advice they need at that particularly difficult moment.

Because of digitalization and the fast changing customer needs, a lot of different sectors slide closer together. Digital Transformation is the integration of digital into existing business processes and services. The long term cooperation between The Reference and OZ is proof that Digital Transformation is possible if all partners around the table work in an integrated way.

To sustainably build a brand? Do it for the right strategic reasons! And from there on consistently propagate your brand in every possible way. Partool succeeded doing this and The Reference played a big part in this interesting story: from the positioning and expansion of the brand to the implementation of an online shop.